Marketing Medical Devices jobs in Dubai

Position: Performance Marketing Manager – Healthcare & Aesthetics

Location: Jumeirah, Dubai, UAE
Employment Type: Full-Time

About the Role

A Day Surgery Center is looking for an experienced Performance Marketing Manager – Healthcare & Aesthetics to lead our digital patient acquisition and performance marketing activities.

The ideal candidate will have strong experience in healthcare, plastic surgery, dermatology, aesthetics or medical clinics, with proven expertise in paid media, lead generation, conversion optimization and patient acquisition.

Key Responsibilities

• Develop and execute performance marketing strategies for surgical, aesthetic, dermatology and medical services.
• Manage paid advertising campaigns across Meta, Google Ads, Snapchat and other relevant platforms.
• Develop media plans, campaign budgets, audience segmentation and channel allocation.
• Drive high-quality patient leads and improve lead-to-booking conversion rates.
• Monitor and optimize CPL, conversion rates, bookings, ROI and overall campaign performance.
• Develop remarketing and retargeting strategies to maximize patient acquisition.
• Work closely with doctors, clinic advisors, call center and sales teams to improve lead follow-up and conversion.
• Coordinate with creative and content teams on advertisements, messaging and campaign creatives.
• Manage landing-page and marketing funnel optimization.
• Lead SEO and SEM activities, including keyword strategy and search visibility.
• Analyze CRM and patient journey data to identify opportunities for growth.
• Prepare regular performance reports covering advertising spend, lead quality, bookings and ROI.
• Conduct competitor and market analysis within the Dubai healthcare and aesthetic market.
• Continuously test and improve campaigns through A/B testing and data-driven optimization.

Requirements

• 8+ years of experience in performance marketing or digital marketing.
• Strong experience in healthcare, aesthetics, plastic surgery, dermatology or medical services.
• Proven experience managing Meta Ads and Google Ads campaigns.
• Strong knowledge of lead generation, conversion funnels and patient acquisition.
• Experience with Google Analytics 4, Google Tag Manager, CRM and campaign tracking.
• Strong understanding of SEO and SEM.
• Experience managing marketing budgets and measuring ROI.
• Strong analytical and reporting skills.
• Ability to work closely with clinical, sales, call-center and creative teams.
• UAE healthcare/aesthetic marketing experience is highly preferred.
• Excellent communication skills in English; Arabic is an advantage.

Preferred Candidate Profile

The ideal candidate should be commercially focused and understand that healthcare performance marketing is measured not only by clicks and leads, but by qualified enquiries, consultations, booked procedures, patient acquisition cost and revenue contribution.

Experience with plastic surgery, dermatology, cosmetic procedures and aesthetic clinics in Dubai will be highly valued.

What We Offer

• Competitive salary based on experience and qualifications.
• Opportunity to lead the performance marketing function of a premium day surgery center.
• Exposure to multiple medical and aesthetic specialties.
• Performance-driven and growth-oriented working environment.
• Opportunity to build and scale digital patient acquisition strategies.

To Apply:
Please send your CV along with a brief summary of your healthcare/aesthetic performance marketing experience and examples of campaigns or growth results you have managed.

Pay: AED12,000.00 - AED14,000.00 per month

Work Location: In person